Design is everywhere. The distinguished visual communications program at CSULB, opened my eyes and gave me the tools to become an art director who understand that good design is not just about beautiful aesthetics, but an elegant way to effectively solve communication challenges. I have developed visually impactful campaigns for clients like First 5 LA, Bank of America, KFC, Wienerschnitzel, Yamaha Electronics, Toshiba, Pioneer, St. Joseph’s Hospital, Canon USA, and Hilton Garden Inn, among others, and I continue growing as a creative professional.

I was born in Cuba, grew up in the US, and both cultures make me what I am today.  I elevate advertising through great design, by creating inspirational and striking work that truly moves the needle, in both the General and Hispanic Markets.